Marketing E-Learning Products For Profit

Marketing E-Learning Products For Profit

Is it possible to make money marketing e-learning products? Yes, it is! With more and more people eager to learn online, have you ever thought about using your wisdom, experience, expertise, and knowledge to earn more? I know many people who have added marketing e-learning products to their business model or have made courses their entire business.

Is There a Market Still For E-learning Products

E-learning products are very sought-after, with web users spending around 80% of their time online seeking out information. If you have expertise in a specific area, or you have experience through work or another side hustle, you could capitalise on the growth of e-learning by creating and selling products. If you have a background in marketing, or you’ve successfully developed a very lucrative blog, for example, you could monetise your skills by helping and educating others through products like webinars, guides, and ebooks. 

Marketing E-learning Products: Getting Started

There are several ways to market products in this day and age. The infographic below focuses on using browser push notifications to promote e-learning products. As you can see from the graphic, using tailored campaigns can dramatically improve lead conversion rates and encourage people to take an interest in the products and services you’re offering.

The vast majority of notifications are shared via Google Chrome, with the highest click rates linked to guides and toolkits, webinars, and ebooks. As well as using notifications to advertise specific products, you can also use this marketing technique to share news, offer incentives, and urge users to explore products that are similar to those they have already purchased or rated. 

Marketing E-learning Products: Quality Over Quantity

If done correctly, marketing e-learning products and by that I mean quality courses and resources can be great for your brand and your turnover. I follow a number of business people who make money marketing e-learning products, who advertise them via podcasts and blog posts and I have bought into these courses (after doing my due diligence). Not only can you make money by producing e-learning courses, but you can also take advantage of this information age and learn a thing or two as well.

Infographic Produced By The Power of eLearning Industry’s Push Notifications Infographic 2019 Edition

When Your Child Wants To Work In Theatre

When Your Child Wants To Work In Theatre

One of my sons has a flair for the dramatic and I’m sure he’d love to work in theatre. The thought of a nine to five job would send my child to sleep. What about your children? Does he or she dread the idea of sitting at a desk and staring at the computer all day long? There are a lot of people who feel this way. Instead, they want a job offering excitement and a great thrill. The world of theatre definitely provides this. Nonetheless, you will need the correct training if you are to make it in this competitive industry, and therefore selecting one of the best theatre schools is of paramount importance.

Starting early is important. My youngest attended a local drama group class for a year and loved it. It was clear to see that some of those who had been going for a few years already were obviously well suited for work in theatre, or at least that they had the skill and confidence.

Courses Available – First and foremost, you need to take a look at the courses that are available. After all, there is no point going to a theatre school if it does not have the course your child wishes to embark on. Don’t make the mistake many do by simply reading the name of the course. Take a look at the curriculum and what your child will be learning on a yearly basis. All areas should be covered – i.e. acting, singing, and dancing.

Eligibility Criteria – You need to discover what you will need in order to be accepted on the course in question. After all, you will need to see what qualifications your child needs. This impacts the school you send your child too. The best schools, like, will ensure your child plots out the perfect career path. Nevertheless, it is worth pointing out that a lot of theatre schools accept candidates based on auditions.

Cost – The cost of your course is obviously important, as you will need to make sure it is something you can afford. This point is different for each person. After all, there are those that will be entitled to grants and loans, whereas others may need to fund their theatre course themselves. Furthermore, you should also try and factor in other costs, such as travel.

Level of Experience – It is vital to go for a school that has been set up for a considerable amount of time. In most instances, going for a school that has just been set up is not recommended. After all, how do you know that they are going to provide your child with a worthwhile education when you have nothing to go off?

Tutors Teaching on the Course – Make sure you take a look at the tutors who will be teaching on the course. Do a quick search online to discover their credentials. After all, you want to be sure your child is going to be learning from someone with a lot of experience and a successful history in the industry, especially if the end goal is to work in theatre.

Reputation – Finally, you should read reviews that have been left by those who have already attended the theatre school you are considering. It will be even more beneficial if you can find reviews that have been left by those who have already taken your course. This is the best way to get an honest assessment of the school in question. Nonetheless, consider the reviews as a whole, don’t be blinded by one.

While my son would probably love to work in theatre, he decided to go down another route and therefore we didn’t formalise his training or take it further. If we had though, Roy and I would certainly have had to do our due diligence and ensure that whatever courses, or whatever schools we looked at offered well-rounded study and that they would be places that he would be happy. It’s amazing how opportunities are open for our children these days, enabling them to build skills and even grow careers at a much earlier age than we ever could.