Pampers, UNICEF and Tesco Working To Make a Difference


 As regular readers will know I am a keen supporter of the UNICEF charity and the invaluable work they do to protect, nourish and care for those in the world who don’t always have a loud enough voice to call out for help despite it being so badly needed.

I am thrilled to see that for the eight year running Pampers and UNICEF, the world’s leading children’s organisation are once again working together on the “1 pack = 1 vaccine” campaign throughout November and December. The difference this year is that Tesco have joined the campaign, adding their voice and challenging shoppers to help raise the cost of one vaccine every second during the well-known campaign. That would make a grand total of nine million lifesaving vaccinations protecting three million children and their newborn babies.

A team from Tesco and Pampers visited Senegal, West Africa, to see the success of the UNICEF vaccination programme and meet those who have witnessed the devastating effects of MNT first-hand:


Ami Seck tragically lost her first baby boy to tetanus;

“After a few days, we noticed the child was trembling excessively,” Mame Touty, Ami’s mother-in-law says, “We spent nine days in hospital, but the boy died on the tenth day. When it happened we were very dejected. After the regretful incident, Ami became pregnant again, but we learnt lessons, we had an antenatal care package, and everything went smoothly. Everyone knew that our baby boy died but we are a living example of how you can get out of the maze.”

Moussa Pouye is the Chief Nurse at Dabaly Health Post, Nioro District, Senegal talk about dealing with a case of tetanus;

“I had to deal with a case of tetanus where the lady had no antenatal care or tetanus vaccinations. I met with the Supervisor of the Health Centre and he gave me 200 doses of tetanus to do an immediate campaign in the area to avoid another case. We made sure all other women in the village were protected. The village, Touba Saloum, now has its own Health Hut and all the women are subscribing.”


Ways you can help:

Visit your local Tesco today and pick up your pack of Pampers or buy online at


1 Pack = 1 Vaccine

During October – December 2013, for each Pampers®– UNICEF pack purchased, Pampers® will donate the cost of one tetanus vaccine to support UNICEF in the fight against Maternal and Newborn Tetanus.

UNICEF Pledge Donations

By becoming a monthly donor to UNICEF today you can join thousands of other parents who donate every month to improve the lives of these vulnerable children. Visit to see the difference that you can make.

The Royal Blanket Unveiled

A little while ago I posted about a lovely campaign that Pampers were running which involved putting together a massive blanket for the (then) soon to arrive new royal baby. The fact that this campaign also served to support the fabulous Home-Start UK charity made this a brilliant idea.

The campaign received overwhelming support from all over the globe  with many  parents sharing their best wishes and support for the royal couple as they became new parents for the first time. And for every message received Pampers agreed to donated a nappy to Home-Start UK.

In the end a staggering 100,000 nappies were given to the HomeStart charity and the blanket…. well I think it worked out pretty nicely:

baby blanket unveiling 004
Pampers unveils their giant Baby Blanket – knitted with the nation’s good wishes for the new Royal Baby!

Now the blanket has been finished and unveiled Pampers intend to donate these brightly coloured sections in frames to a variety of neonatal and children’s hospitals around the UK.

Well played Pampers, a brilliant way to welcome the new prince, help a family charity and also bring Mums and well-wishers together.

To find out more about Pamper visit their website at