Promoting Proper Family Fun with Ikea

It isn’t often a YouTube video makes me go “aww”, smile and start rearranging furniture and making a list for a shopping trip to Ikea. This one did. It incorporates three of my favourite things, food, family and furniture and shows how all of these all work together perfectly for the Lim family (with a little help from our favourite furniture company)

Don’t take my word for it; do watch as it is only a short film however it is very cleverly put together! This is a marketing movie obviously however Ikea have tapped into what is important to so many of us and I personally think they have got it spot on.

I am one of six siblings, Roy is one of four. We have nephews, nieces, partners, fiancées, husbands and wives and the odd pet. Most of us all live near each other so getting together isn’t too difficult and so I appreciate very well juggling furniture and arranging things to make space for visits.

The first things I added to my list after watching the film was the extending dining table featured in the film. Next up was the thingy with the paper roll on it for the kids to use (again, you’ll know what I mean if You watch the short film). Everything looks so organized, everything has a proper place and yet nothing looks stilted, sterile or stiff. Everywhere looked warm and comfortable and everyone appeared happy and to be having fun. I really can’t imagine a better mix of interior design and family than this.

We always sit down for our evening meal together and always have. For me it is lovely to see Ikea focusing on family and family values; between this and their meatballs it’s no wonder they are so popular!


My question for you all today is: Which item on the video jumped out at you and screamed ORDER ME? It was definitely the table for me.

 bjursta extending




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1 comment

  1. I have a table with 2 leaves but it needs fixing and it’s a bit wide for my room. With both leaves in it could fit 12 but it collapses in the middle. I keep one leaf in which sits up to 9 with a squeeze. I should get it fixed. I’d love to have an open cheque for IKEA in Israel and just re-do everything. Love love love IKEA.

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