Starting an Insurance Business?

Starting an Insurance Business?

I’ve been running my own business for twelve years and if has taught be anything it is that it is important to have the proper insurances in place. If you think finding the right insurance products can be tricky, imagine the hoops you must jump through in order to set an insurance business up. I know a few people in the field and they agree, if there’s one tricky industry to start a business in, it’s insurance.

Founding your own insurance company is tough work, especially when you’re not all too familiar with the ropes. You have to work out lots of things and you have to play your cards safely – that is, if you don’t want to lose a fortune! You put a lot on the line when you start an insurance business. And I tell you, it’s not money you can earn back in a year or two.

There are a couple of things required in order to legally set up an insurance company. Remember, the licenses and permits involved in operating an insurance business are far stricter than other types of agencies. To give you a brief overview, here’re some things you absolutely MUST have if you are to start something in the insurance industry:

  1. Bulk Capital – When you’re planning to go into insurance, you need to be prepared financially. Technically, your business won’t be approved to launch if your working capital is minimal by insurance company standards. You need big money to be involved in a business such as insurance. And, it is quite understandable why the business sector strictly requires a large sum to be endorsed as bulk capital. You, after all, will be dealing with other people’s money. You’ll be promising them their futures, their financial security.

    If the capital you’re starting with won’t even last you 30 years down the road, how can you expect to earn the government’s trust? You may be operating in the private sector but that doesn’t mean the government, who grants you permission to operate, comes out completely clean when matters turn for the worse. With that said, if you want to make a name in the insurance industry, you really need to have the money for it. Check out this helpful article from The Simple Dollar: https://www.thesimpledollar.com/how-to-start-your-own-insurance-business/.   

  2. Good Authority – Next, before you even think about starting an insurance business, you first need to ask yourself: Who’s going to buy a policy from me? Is your public record okay? Do people even know who you are or how you’ve accumulated your wealth? Have you established yourself in the business sector or somehow became a public figure? People tend to trust people with authority, or power as some would term it. It makes them feel safe, especially when money is involved. If you’ve still got nothing to your name – no shiny job title or highly influential surname – then you’ve got to work on improving your image first. Get people to know you; establish your place in society. If you do this first, you’ll find it easier to build trust with licensing agencies and potential clients.

  3. License to Operate – As I mentioned it earlier on, you need the government’s approval to operate. Without proper licenses and permits, you cannot launch a business legally. And in a business like insurance, clients will definitely want to look at your eligibility as a company. They will ask proof of your authenticity as a business and if you can’t provide it, your company, as well as your name, are sure to suffer bad publicity. History will show you how hard it is for a business to regain its former glory the moment its name has been tarnished already. Starting on legal grounds is the wisest move you can take.

  4. Selling Products – Lastly, you need to have a good product (or plan/policy). I know it’s not news to you that there are many insurance companies out there, all looking to sell the same thing as you. So, ask yourself: What does my company have that others don’t? How can I win? Starting with this question will help you plan in the right direction. Speaking of planning, several online agencies and websites like cloud insurance software offer advisory services that can very well help you create a game plan for your business.

And that’s it, really. These four things are major must-haves for any budding insurance business. You are founding a company that heavily relies on trust and commitment to deliver. It is necessary for you to have all these things. Start building authority, look for a way to amass a bigger capital, accomplish all the paperwork, and think of a product that will matter to people. If you have all these, you’re well on your way to success!  

 

Preparing Your Digital Business For 2019

digital business

2018 is fast approaching its conclusion. That said, there’s still plenty of time to make the changes needed to prepare your business for bigger and better things in 2019. I’m already planning and putting things in place to make 2019 my best business to date. If taking your digital business to the next level is your big plan for 2019, why not get a head start with these simple suggestions? 

Outsource and Utilise Your Network

The benefits of outsourcing are impossible to deny. Not only does it allow you to gain the best support at a more affordable price, it enables you to build a bigger team without increasing the size of your offices or other business premises.   

With a digital business, you’ll also have a chance to build a network of experts from around the globe. When not outsourcing to others, use your network to learn, to sharpen your skills and to discover more efficient ways to move forward into 2019.

Reduce Overhead Waste

Many business owners will enter the new year with a plan to cut their expenditure by a certain percentage, but you should take a different approach. There’s nothing wrong with spending money to make it. The problems start when you continue to unnecessarily overspend.

Reducing waste can be achieved in several ways. Reviewing business insurance quotes to unlock the best coverage at the best price is a great starting point. Similar sentiments can be used to save money on energy bills, office supplies, and various other items.

Furthermore, embracing smarter business habits should be high on the agenda. Encourage a culture where saving electricity, going paperless, and taking responsibility are vital. The extra money can be invested in far more important areas. This was one of my goals for 2017/2018 and it has saved me money in the long run and paid dividends.

Upgrade Your Online Presence

 As a digital business, perfecting your online presence should always rank highly. The world of digital marketing is constantly changing. If you want to survive in 2019, getting your business on Google My Business for example, will be vital. Embracing social media influencers will help too (yet don’t get caught up in the hype).

Your website will naturally continue to play the most integral part in your business’ online presence. Investing in new payment methods allows you to accept even more sales from a growing audience. Meanwhile, switching to Just Host service can provide greater stability. Regular downtime is not an option.

Customers will make judgements within seconds of interacting with the site. Positive reviews, a great layout, a strong search engine presence, and a large (authentic and relevant) social media following will benefit your brand. Consider launching an app too, and you’ll be able to send notifications right to service user’s pockets.

Improve Customer Care

Mistakes happen in business. There’s not much you can do about this other than do everything in your power to keep the errors down to a minimum. However, by responding to the issues in the most positive fashion, you’ll find that customers are far more likely to forgive you.

First and foremost, you should learn to establish a clear set of terms and conditions, for example, a fair returns policy. When coupled with a website FAQ, customers will have a far clearer understanding of where they stand.

Social media is a great solution for handling enquiries. Meanwhile, a virtual receptionist can aid your telephone communications. 

Target New Marketplaces

If you are in sales, look at ways of meeting new customers. Setting up an eBay store or an Amazon store can be a great way to reach new clients. They’ll trust the third-party platforms, which can give you a chance to gain their trust as a brand. This can be a great way to get rid of surplus stock too.

If nothing else, the increased visibility on those platforms further enhances the brand image and presence. For the sake of your on-site sales as well as the revenue as a whole, this is a step in the right direction. Just be sure to do it in the correct fashion.

Start To Show Personality

A digital business has many advantages over small ones working in brick and mortar stores, including being able to reach vast numbers of people online. Good quality photos and videos are particularly great ways to provide insight into you, your brand and/or your business. The Canon G7X Mark II review underlines the importance of a great camera. Don’t forget that it’s equally necessary to create great content too (trust me on this one, I’m a copywriter).

Listen To Your Digital Business Audience

It’s easy to get caught up in the ideas that you love. Ultimately, you cannot lose sight of the fact your business should be tailored to suit the customers. It’s their decisions that will ultimately decide whether the business succeeds or fails. With this in mind, they deserve your respect at all times.

 Many businesses forget to actually ask clients what they want. Use customer questionnaires and focus groups to gain further insight. By making changes based on those quantifiable results, the hopes of taking your venture to the next level are greatly increased.

A business that evolves with the best interests of the customers in mind will always do well. Get the ball rolling in the final weeks of 2018, and this will set you up perfectly for a bigger and better 2019. I’m on with this and it’s exciting! Are you ready to take your digital business into 2019?