As regular readers will know I am a keen supporter of the UNICEF charity and the invaluable work they do to protect, nourish and care for those in the world who don’t always have a loud enough voice to call out for help despite it being so badly needed.
I am thrilled to see that for the eight year running Pampers and UNICEF, the world’s leading children’s organisation are once again working together on the “1 pack = 1 vaccine” campaign throughout November and December. The difference this year is that Tesco have joined the campaign, adding their voice and challenging shoppers to help raise the cost of one vaccine every second during the well-known campaign. That would make a grand total of nine million lifesaving vaccinations protecting three million children and their newborn babies.
A team from Tesco and Pampers visited Senegal, West Africa, to see the success of the UNICEF vaccination programme and meet those who have witnessed the devastating effects of MNT first-hand:
Ami Seck tragically lost her first baby boy to tetanus;
“After a few days, we noticed the child was trembling excessively,” Mame Touty, Ami’s mother-in-law says, “We spent nine days in hospital, but the boy died on the tenth day. When it happened we were very dejected. After the regretful incident, Ami became pregnant again, but we learnt lessons, we had an antenatal care package, and everything went smoothly. Everyone knew that our baby boy died but we are a living example of how you can get out of the maze.”
Moussa Pouye is the Chief Nurse at Dabaly Health Post, Nioro District, Senegal talk about dealing with a case of tetanus;
“I had to deal with a case of tetanus where the lady had no antenatal care or tetanus vaccinations. I met with the Supervisor of the Health Centre and he gave me 200 doses of tetanus to do an immediate campaign in the area to avoid another case. We made sure all other women in the village were protected. The village, Touba Saloum, now has its own Health Hut and all the women are subscribing.”
Ways you can help:
Visit your local Tesco today and pick up your pack of Pampers or buy online at Tesco.com:
1 Pack = 1 Vaccine
During October – December 2013, for each Pampers®- UNICEF pack purchased, Pampers® will donate the cost of one tetanus vaccine to support UNICEF in the fight against Maternal and Newborn Tetanus.
UNICEF Pledge Donations
By becoming a monthly donor to UNICEF today you can join thousands of other parents who donate every month to improve the lives of these vulnerable children. Visit www.supportunicef.org/Pampers to see the difference that you can make.
Last year my two gorgeous children (with a little help from Daddy) bought me an Inspired Gift from UNICEF which turned out to be a box full of measles vaccinations which were sent to areas that desperately needed them. Being a keen supporter of the work that UNICEF do I was thrilled with this, and you may read more about Inspired Gifts here.
I’m cutting it a little fine to add this as a Mother’s Day feature this year however children in many areas are suffering all year and not just on Mothering Sunday so bear with me. Research shows that the first 1000 days of a child’s life (throughout pregnancy and up until their second birthday) is a critical time in terms of receiving the proper nutrients that they need to go on and thrive (or survive). I’m told that in the first 1000 days of life a child’s physical and mental growth occurs quickly and that their body weight quadruples while the size of their brain actually doubles. Clearly this really is a key time in any child’s life.
Sadly many children in developing counties don’t receive the nutrients they need to support this growth therefore UNICEF are working hard to change this. A child that suffers from malnutrition during these early days will be affected for life and will likely never regain the potential for growth and developing good health that they might have had should they have had enough food, water and importantly nutrients.
This Mother’s Day, on your birthday, one Thursday or on a “just because” day if you spend just £3 or if this amount is spent on your behalf you will be able to provide a mother with micronutrient sprinkles to ensure that the basic and much needed vitamins and nutrients a child needs are supplied. I have it on good authority that I will be sending live-saving sprinkles this year and I hope that you feel able to do the same.
Please visit the UNICEF site for more information, to buy or to browse the Inspire Gifts range.
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